Founded in 2019 and based in Los Angeles, EL OJO Agency’s mission is to artfully empower industry-leading businesses to be seen and heard.


We exist to eliminate your overwhelm of creating expertly branded content.

We do this by capturing your business energy through trust-building brand photography.

Your brands are strengthened by attracting loyal clients + intensifying respect.

1.  We is she.  She is I.  The Boss behind EL OJO is Angeline Woo.

I hire worthy ones to be part of my agency.

2.  One of my superpowers is sharp intuition.

That's why I can supertaste what your rare energy is all about, and harness it visually

through organic brand photography.

3.  We're pretty forthright.

You choose how + when you want to work with us.

We provide you with monthly branded images to

  • position your brand for growth

  • attract loyal clients

  • conquer your marketing goals

  • intensify the respect you deserve.

4.  We're based in Los Angeles, and periodically available for bookings in major cities.

If you'd like to be in the know, subscribe and follow.


5.  I strongly dislike BS, negative/fixed mindsets and untethered egos.

If you do, too, then we'll get along.

6.  I'm a native Angeleno.

This is rare.  Look it up.

7.  Things I like:

the 4th dimension, petrichor, blue eyeshadow, constant growth,

neuroplasticity, self-compassion, mindfulness, James Beard. 



Foundation + Values

Our foundation is the multiple levels of human relationships connected to the brands.

We intentionally inspire fellow leaders to be fully empowered.

Our Five Core Values:

  • Integrity

  • Authenticity

  • Excellence

  • Growth Mindsets

  • Conscious Living

We look forward to creating legacies with you.

Connect with us on Instagram.

EL OJO is Spanish for The Eye.

To have “an eye” (for something) is defined as: to be particularly perceptive or discriminating in a certain discipline or activity, especially an aesthetic one.